Integrated marcom program

It has real-world relevance. Whether preparing for careers in advertising, journalism or PR, graduates are finding themselves more and more in integrated roles, Cain said. Cain, who joined the faculty in as an assistant professor of IMC, said he hopes to continue to emphasize the practical side of the program by bringing graduates back to campus so that students can see how they are using their degrees in a professional environment.

The program continues to expand its intersectional role, offering specializations in fashion, health communications, magazine publishing, media sales, public relations, social media, sports communications and promotions, and visual design. We can take a decade of wisdom and filter that back into the course work.

More Posts from this Category. Journalism Learn through real-world reporting on current issues Go to Journalism Apply. Integrated Marketing Communications. Apply now. Our programs. IMC Full-Time master's program. IMC Professional master's program. Featured News.

Marketing efforts incorporated social media channels and celebrity endorsements to go along with traditional methods. The videos, apart from the trailers, surpassed 20 million views, and the campaign was honored with numerous awards. The film won two Golden Globes and garnered seven Academy Awards nominations. Businesses can use integrated marketing strategies to connect more efficiently with their audience.

The program takes place in a fully online learning environment. When you submit a request, we will send you a viewbook and our contact information via email. Wondering whether you should send us your information? We get it, sometimes filling out forms on the internet results in overwhelming phone calls and email.

Dan, our manager of recruitment and retention, is here to answer your questions and help you with the application process. Online M. Explore Specializations Browse all Courses. Talk to Dan. Connect with an Instructor. Request Information. Meet an Alum Jesse Yang, M. IMC "No matter where one might be in their stage of life, any goal or dream can still happen as long as they are willing to put in the work.

What is Integrated Marketing Communications? As an IMC student, you'll learn how to